• We are a specialist investment manager, channeling all our efforts into achieving investment returns that exceed our investors’ expectations. We think it is important that our key staff own Fisher Funds – this means that our interests are directly aligned with yours.
• We have a straightforward approach. We simply invest in good quality, proven investments. When we tell you about our investments and why we've made them, you'll see that they just make sense. 
• We try to know more about our companies than any other investor. We visit them often, know them well, and in many cases, have owned them for a very long time.
• We choose our investments company by company and only invest after we have completed thorough analysis of each business, its competitors and its management. We believe that this thorough research approach minimises the risk of nasty surprises.
• Our approach has been time-tested over twenty years. We recognise that past performance is no guarantee of future results; however our investment style has been successful in good times and bad, and provides some comfort in an otherwise uncertain investment world.
• A reputation for clear, common sense communications. We tell you who we invest in and why and keep you updated through our monthly investor newsletter “From the Undergrowth”.

The following table highlights some of Fisher Funds’ recent investment achievements.  The information must be treated as illustrative only because past performance is not necessarily a reliable guide to future performance

	Fisher Funds KiwiSaver Scheme 2010 Workplace Savings NZ People's Choice Award for Best KiwiSaver Communicator
	New Zealand Growth Fund Morningstar Fund Manager of the Year (Domestic Equities) 2004, 2005 and 2006
	New Zealand Growth Fund FundSource NZ Equity Fund Manager of the Year 2002, 2003 and 2007